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case study ( real company FDI analysis, Choose Multinational Corporatio by writer)


you are required to identify an MNC of your choice and apply Dunning’s Eclectic (OLI) Paradigm as a conceptual framework to explain to what extent (if any) the organisation derives, ownership, locational and internalisation advantages. Your analysis and critical discussion should be primarily developed using the criteria and information contained in Dunning (1979) and especially Table 2. You are strongly encouraged to select an MNC on which there is an abundance of secondary information on the internet so that you are better able to identify the organisation’s strategies and operations.
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