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This assignment provides you with an opportunity to analyze the impact of e-commerce on a business. The following case is attached: MarketLine. (2012, July). Ideeli: The growth of the flash sale website. After reading and examining the case, write at least a one-page analysis by addressing each of the following: 1. Briefly introduce the company and its history 2. Briefly describe the products and/or services available—what are consumers purchasing online? 3. Describe the basic elements of the company business model:  Core value proposition of the company—what is it offering, and how does it satisfy customer needs?  Target market/audience—who uses this service?  Revenue model—where does the money come from?  Competitive environment—who else is competing in this market, or who might enter the market and threaten this company’s position?  Competitive advantage analysis—how is the company attempting to gain an advantage? Competing on cost? Differentiation?  How are they promoting their products in the marketplace?  How would you rate the company’s success (financial results if available)? 4. Be sure to answer at least ONE of the following questions:  How has e-commerce impacted this business?  How has an “e-commerce presence” provided this business with opportunities that otherwise would not have existed? Format your analysis paper by using Times New Roman, 12-point font, double-spacing, and one-inch margins. There is no need to include a title page nor a references page. Be sure to proofread your work before submitting it in Blackboard

This assignment provides you with an opportunity to analyze the impact of e-commerce on a business.

The following case is attached:

MarketLine. (2012, July). Ideeli: The growth of the flash sale website.

After reading and examining the case, write at least a one-page analysis by addressing each of the following:

1. Briefly introduce the company and its history

2. Briefly describe the products and/or services available—what are consumers purchasing online?

3. Describe the basic elements of the company business model:

 Core value proposition of the company—what is it offering, and how does it satisfy customer needs?

 Target market/audience—who uses this service?

 Revenue model—where does the money come from?

 Competitive environment—who else is competing in this market, or who might enter the market and threaten

this company’s position?

 Competitive advantage analysis—how is the company attempting to gain an advantage? Competing on cost?

Differentiation?

 How are they promoting their products in the marketplace?

 How would you rate the company’s success (financial results if available)?

4. Be sure to answer at least ONE of the following questions:

 How has e-commerce impacted this business?

 How has an “e-commerce presence” provided this business with opportunities that otherwise would not have

existed?

Format your analysis paper by using Times New Roman, 12-point font, double-spacing, and one-inch margins. There is

no need to include a title page nor a references page. Be sure to proofread your work before submitting it in Blackboard

Interested in a PLAGIARISM-FREE paper based on these particular instructions?...with 100% confidentiality?

Order Now